At tallhatDesign, we had the privilege of rebranding and relaunching noelgay.com in 2022. We played a pivotal role in shaping the company’s new brand identity and creating a modern and user-friendly website.
During the rebranding phase, we worked closely with the client to understand their vision and goals for the brand. We helped them to identify their core values, target audience, and unique selling points, which served as the foundation for the rebrand. We then collaborated with the client to develop a sharp, clean new brand identity.
Once the new brand identity was established, we set to work building a website that not only looked great but was also intuitive and easy to use for visitors – streamlined, crisp and fast-loading. We developed a responsive design that allowed the website to adapt to any device, ensuring that the user experience remained consistent across all platforms.
As part of the website build, we also trained the company’s internal staff on how to manage and update the site’s content, including the presentation of multiple media formats, such as video showreels, SoundCloud audio embeds, and image galleries. tallhatDesign ensured that the website was built in a way that made it easy for the company’s staff to add, edit, and remove content as needed, without requiring any coding or technical knowledge.